We did it. We totally did it.
Words can’t describe how excited I am about this. I ACTUALLY SOLD SOMETHING TO SOMEONE WHO WASNT MY MOTHER. A real life person! Shouts out to you, new customer. You have given me motivation to actually do this and not kick it to the side like I do with all my other escapades. While it’s only my first sale, and it’s not enough data really to track a trend, it definitely did come out of left field for me.
# of views does not equal number of sales.
This one was a surprise, and while its obvious advice, its baffling when it hits you. I got a request for a custom order for a photo I haven’t even promoted yet, and was not featured or did not have that many views.
focusing on good photos
this leads me to believe that i may have to take shop on the content that I provide, although it could be a billion other things.
custom equals good. packages?
i guess people do like some choice and custom orders are what got me my first sale, so i might just keep going with that and add some nice packages, like packages for the home, the office, etc.
providing good customer service/follow up/retention
well now i can test out my customer retention model and customer service model. offering a discount for repeat purchases is something i’m looking into implementing, and of course building a list for a bimonthly newsletter as well. we’ll see how it all goes!
showing my product to the best place for it: Etsy itself.
this doesn’t seem that much of a revelation, but I have been posting my blog posts and shooting them to twitter, facebook, and social bookmarking sites, but most of my traffic comes from Etsy, and I need to be more involved with Etsy and the community there.
While there are other things like seasonal trends and colors that are in style, thats all I can really assess from my first sale. Now time to set some sales goals and really get the ball rolling. Ciao!